By Craig Garber / Published on September 28th, 2006 / Marketing
I used to love it.
My favorite part was when they'd catch the criminals, and
Jack Lord would say "Book 'em Dano."
One reason I still have such fond memories of that show is
because Anne and I were actually married in Hawaii, on the
island of Maui.
And unless there's some major upheaval in my life, we're
going to be living there, at least part-time, some time in
the future.
Anyway, yesterday my little girl caught her first "big"
fish.
How'd she catch it?
Simple: She "hooked" it by using the right bait.
The thing is, NOT using the right bait, is probably the most
common problem I see when I'm consulting clients -
www.KingOfCopy.com/consulting.htm .
And in fact, that's why your existing prospects aren't
biting as much as you'd like, and that's why you're not
getting as many NEW prospects to bite as you'd like.
You've simply got the wrong bait on your hook.
In my next article, I'm going to tell you the 3 things you
must avoid doing, if you do in fact, want your prospects to
bite a lot more, and... a lot more often.
Now go sell something,
Craig Garber
http://www.KingOfCopy.com
P.S. Check out all the prior archives you've been
missing, right here at:
http://www.kingofcopy.com/tips/tiparchives.html
About the Author
If you want to know how to consistently attract a steady stream of fresh new prospects, who are pre-qualified, eager, and excited about buying from you, then Craig Garber -- recognized by his peers as America's Top Direct-Response Copywriter -- can show you exactly how to do this, step-by-step. Garber's written winning promotions across a HUGE variety of industries and you can see them all for yourself on his website at http://www.kingofcopy.com