By Charles and Susan DeFiore / Published on August 12th, 2007 / Marketing
by Chuck & Sue DeFiore
One of the things we like best about being Lease Purchase consultants is that we get to help people. It's a wonderful feeling being able to provide a win-win solution to people's housing problems.
This deal is a perfect example of how the Lease Purchase Advantage can benefit both the tenant/buyer and the landlord/seller.
This was a wonderful 3 bedroom, 2 bath house in a good area. It had been vacant for about three months while the owner had it listed for sale. The Realtor had shown it a few times, with no serious offers. We contacted the seller using one of our many specialized prospecting methods and she agreed to meet with us.
We knew from the preliminary information we took, that she needed some up-front money, so we brought a co-operative strategy contract to the meeting with us. After discussing how the Lease Purchase Advantage could solve her problem, we agreed to a split of the assignment fee and had the paperwork signed.
While this house was beautiful inside, the outside or curb appeal was ordinary. We tailored our unique marketing methods towards getting people to want to see the inside. We knew if we could them get through the front door they'd love it.
To this end, we used newspaper ads, signs, flyers and phone calls to our tenant/buyer database. We had a number of people do drive bys, but no one wanted to see the inside. This happens at times, so you just keep marketing and don't get discouraged. As we tell the sellers, our goal is to assign the contract within 30 days.
As we headed into week two, we received a call from a nice couple. They had been looking to buy for awhile, but they needed time to reduce their debt to income ratio. Since we had negotiated a two year term with the seller, this house was ideal for them. As we knew would happen, once they saw the inside, they loved it. They gave us a deposit and filled out the credit application on the spot.
The only catch was the amount of money they had to work with initially. We had been looking for $6,000 assignment fee, but they only had $3,000 immediately. They would have the balance in 90 days. We agreed to take back a note for the balance at zero percent interest if paid within 90 days.
This points out another wonderful aspect of this business. You can create wonderful cash flow streams by taking back notes. As these streams build, you even out your own income. It is very nice receiving checks in the mail each week.
While there wasn't a lot of money to be made on this deal up front, we received a good note and had less than 10 hours of our time invested. Do the math, this works out to better than $250 per hour. Not bad pay, and everybody wins.
The Lease Purchase Advantage is a wonderful home-based business that anyone can do with the proper training, contracts and support.
Copyright 2000, DeFiore Enterprises.
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